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Press Release: Introducing PaintStix! By Nykaa Cosmetics

Press Release: Introducing PaintStix! By Nykaa Cosmetics

  Introducing PaintStix! By Nykaa Cosmetics

February 2017: It’s time to experience the most intense lip color yet with Nykaa Cosmetic’s PaintStix! Collection. Formulated with deep pigments that deliver extreme color, these unique vibrant shades glide on your lips effortlessly, providing you with undeniable saturated color in a single stroke. What’s more, with the long-lasting formula comes the goodness of Vitamin E and nutrient infused butter, leaving lips feeling plump and full.

The range offers shades from bold to everyday wearable hues. For those who like to live louder and experiment, pick shades like Rock n Roll Pink, Purple Monster and No Chill Orange, for the subtle lipstick wearers choose Peaches n Cream, and Nude Spice.  The collection also offers an exciting new packaging with each sleek lipstick tube wrapped in its coordinating color.

“These lipsticks combine a soft matte finish with jaw-dropping color. They are everything you want from a lipstick — bold and opaque and extremely nourishing. This high-intensity formula adds depth and texture, making lips fuller and simply delectable! Plus, there is a shade for every girl”, says Reena Chhabra, CEO FSN Brands.

About Founded in 2012 by Indian entrepreneur Ms.Falguni Nayar, Nykaa is today India’s leading online beauty retailer created with a vision of providing a carefully curated range of products for every beauty solution. The collection today includes the best of Indian and international brands across makeup, skincare and hair care categories. All products are 100% au

thentic, sourced directly from the brands or authorized distributors. With an effort to guide customers towards finding the most suitable products, Nykaa works with leading makeup artists, dermatologists, hair stylists and diet consultants to provide expert advice and highlight the latest beauty trends. Through content platforms such as the Beauty Book blog, YouTube channel Nykaa TV and other social media channels, Nykaa works towards helping women everywhere enhance their natural beauty with easy makeup tutorials and product reviews.




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